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Your readers will love you!

• Write your “Top 10” search phrases

• Use those phrases in everything (web, blog, social)

• Write as least one blog post/mo. – must be 100% yours

• Repurpose blog posts in all media (web, social, email blasts)

• And the all-important…VIDEO; Stick to a reasonable schedule

Google will love you

• Try to get your blogs listed/posted on other websites (“beg”!)

• Only show snippets in email blasts – use a “Read More” button

• Campaign for your fans to review/rate you at 5 stars on Google

• Become friends with “Google Analytics”

• Promote your website’s blog everywhere – content is KING