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Clues that you may need a new website…

Clues that you may need a new website…

Here are the 11 clues that you may need a new website: 1) Does not fit to the full width of your desktop monitor 2) Not mobile or tablet friendly 3) Page load speed is slow 4) Not ranking well on Google 5) Branding not up-to-date 6) Page design style inconsistencies...
Keys to unlocking social media presence

Keys to unlocking social media presence

Social media is a prime driving force in growing the awareness of a business or brand. Effectively managing social media is not simple. Consider this: 1) Create a posting calendar. Create content in advance such as company news, stories, events, etc. 2) Determine the...
How to protect your brand

How to protect your brand

What’s the most important logo? This one (seal image): The U.S. Patent & Trademark Office, or “USPTO” is the home to nearly every registered U.S. trademark and patent. As you may already imagine, ideas are only as good as they are vetted…...
Budgeting for Marketing

Budgeting for Marketing

Are your marketing dollars being spent as effectively as they could be? Does your company project its most favorable image? An independent marketing needs analysis will likely holds the answers to questions like these. Our studies show that many companies may not be...
Trade Show Marketing

Trade Show Marketing

So you have a trade show coming up.How to make the most of it?Let ’em know… before the show.Announce the show, your intentions, booth number, etc. If your desire is to get prospects to the booth, perhaps the show offers contact lists of attendees. Consider...
Creative vs Technical

Creative vs Technical

As we are each bombarded with advertising – as many as 5,000 per day these days – they all want you to act… buy, buy, buy.What makes the reader respond?While there are many ways to respond – call, click, share… there are even more...